What do you get when you mix big brands with big brains and big prizes? A one-of-a-kind program to connect developers, brands and mobile technology – The Big Brand Hackathon.
The Big Brand Hack is on this weekend in San Francisco, and it puts developers in front of some of the world’s most well-known consumer brands as partners who can transform concepts into code and ideas into apps.
This is a chance for developers in the US to build some amazing experiences for consumers and get recognized by some powerhouse brands. Register here to compete for more than $25,000 in cash and $20,000 in prizes. Kraft Foods and The Home Depot will reward developers who design apps that drive brand awareness through social, location and other mobile services.
We will be there, awarding up to 50 Nokia Lumia 800s to the developers who create the best Windows Phone apps.
Bravo TV will also be filming the hack as part of an upcoming reality show based on Silicon Valley.
Twenty developer finalists selected over the two day hack will have a chance to showcase their app to attendees (500 plus) at the Social-Loco conference.
The Big Brand Hackathon is June 16,17 with winners showcasing their apps at the Social_Loco conference June 18.
Participating brands will share their business challenge to developers. Teams and individual developers spend two days coding to come up with creative, technology-based solutions that include a location and social feature that brands can put into the marketplace.
Big Brand Hackathon prize packages include:
· HOME DEPOT 1st Prize $8,000. 2nd Prize $3,000
· KRAFT 1st Prize $8,000. 2nd Prize $3,000
· Best Use of Social APIs $1,000
· Best Use of Location APIs $1,000
· People’s Choice $1,000
· Best Windows Phone Apps Nokia Lumia 800 smartphones (up to 50)
Learn more and register to join the Big Brand hack at http://bigbrandhackathon.eventbrite.com/