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Mobile Design Pattern: News Ticker

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Revision as of 11:46, 18 September 2009

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This design pattern is part of the Mobile Design Patterns series.

Contents

Description

According to the Wikipedia, a news ticker (sometimes referred to as a "crawler") is a small screen space on news television networks dedicated to presenting headlines or minor pieces of news. However, a news ticker is also used extensively on the websites.

  • A small reserved area on the page to show constantly updated items, with relevant links, is called a news ticker.

Advantages

  • Supplements the information user receives from the website.

Disadvantages

  • News ticker can act as a distract the users from the original content of the website.
  • Reserves screen space which might be used for other purposes.

Use when

The News ticker is used on information sharing, financial, news, etc. websites. When the user is engaged in navigating through the pages of the website the News tickers provides the user with latest news or any other updates the ticker is meant for. The news ticker is used when there is some free space on the website which needs to be filled. News may be filtered according to relevance. For example, news words may be while building the ticker so that it shows relevant news.

Newsticker.jpg

Use how

Generally the News ticker is placed on the Top or Bottom of the webpage. Along, with news ticker, stock updates can be provided using the same component. The ticker has a refresh button which would update the content of the ticker. When the user clicks on any news item on the ticker, he is directed to the appropriate relevant link.

Mobile News Ticker.jpg

Design Tips

  • Additional components like the search box might be added to the news ticker if screen space is available. For example, the Get Quote box in above screenshot.
  • Horizontal stock tickers are preferred while vertical news tickers are preferred to make optimum use of the screenspace.
  • Besides a refresh link, more options could be added so that users can easily navigate to their point of interest.
  • Make use of UGC (User Generated Content) to show more relevant items on the ticker

--Submitted by croozeus 17:33, 12 May 2009 (EEST)

  • croozeus
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